Particularly relevant targets:
- 8.2 High productivity through diversification, technological advancement and innovation
Related material sustainability themes:
- Human Resource Development
- Urban and Community Development
We promote diversity and innovation by proposing new ways of working, supporting startups, and co-creating businesses. Through these efforts, we aim to improve the economic productivity of Japanese society as a whole, drive technological innovation, and propose new lifestyles such as living close to work.
Satellite shared office space NewWork and Relark
NewWork is a members-only shared office space for corporations operated by our company. We have directly managed and partnered stores not only areas served by Tokyu’s railway lines but also in major cities across the country, boasting the largest number of stores in the industry. By establishing a store network nationwide, we contribute to the realization of new ways of working and work-life balance. NewWork is the first project realized under our "In-house Entrepreneur Development System" which aims to develop innovative human resources, and was commercialized in May 2016 with the aim of providing a flexible work environment in line with the diversification of work styles even before the spread of the new coronavirus infection. NewWork is for employees of corporations that have signed a contract, but from February 2021, we also opened the relaxing work lounge relark Tama Plaza for individual users.
Tokyu Alliance Platform: Tokyu Group 's driving innovation
Tokyu Alliance Platform is an open innovation platform that promotes business co-creation with companies, mainly startups, under the concept of "Let's develop urban and community that the world will admire together." The Tokyu Group, which operates in multiple business fields, faces a wide range of management issues and Urban and community development challenges. The importance of open innovation is increasing in order to realize sustainable Urban and community development. Tokyu Alliance Platform aims to solve social issues through the creation and transformation of businesses that utilize the wide range of customer contacts, assets, and know-how of Tokyu Group, and to "realize the creation of urban and community development that the world will admire by providing social value unique to Tokyu."
FY2021 Pan for You, which won the Tokyu Award, the top prize at the Demo Day held in Tokyo, Japan, in March 2012, has a strong affinity with Tokyu Group in terms of sustainability, such as extending the shelf life of bread by using proprietary freezing technology and IT, contributing to reducing food loss, and changing the way bakers work by eliminating the time constraints of baking bread. The high affinity with Tokyu Railways, Tokyu Recreation, Tokyu Gourmet Front, and Tokyu Resorts & Stay has led to the co-creation of the business.
At Demo DAY FY2022, Kuradashi Co., Ltd. won the Tokyu Award. The company operates the social good market "Kuradashi," which sells products that are still edible but may otherwise be thrown away at bargain prices. To date, Kuradashi has held "Kuradashi" POPUP SHOP in four of our group's commercial facilities, and opened its first permanent store at Tama Plaza Terrace.
Over the past seven years since the days of the Tokyu Accelerate Program, the predecessor of the Tokyu Alliance Platform, a total of 954 companies have applied, 94 have implemented PoC or test implementations, 31 of which have been commercialized or fully implemented, and seven of which have entered into business and capital alliances (as of the end of August 2022).
Promoting Innovation in Shibuya
In Shibuya, our most important base, we are not only providing a place to promote innovation, but are also participating in projects that bring together industry, government, academia, and citizens.
In order to form a global innovation hub centered on Shibuya and accelerate open innovation in the domestic industry, we opened the open innovation facility "SOIL (Shibuya Open Innovation Lab)" specializing in the social implementation of cutting-edge services and products in July 2019. In addition, the co-creation facility "SHIBUYA QWS" at Shibuya Scramble Square, which aims to create ideas and new businesses that lead to social value by bringing together diverse people, has supported 160 projects (as of September 2022) that challenge the creation of new social value that does not yet exist in the world since its opening.
In August 2020, Shibuya Ward and our company signed a comprehensive partnership agreement on the formation of a global hub city. By further developing the startup ecosystem, promoting cultural dissemination and industrial development, and increasing the international competitiveness of the city of Shibuya, we aim to form a global hub city as one of the world's leading overseas cities.
We are also participating as a managing company in the Shibuya Startup Deck (commonly known as "ShibDeck"), a consortium of Shibuya City and private companies. Together with Shibuya City and other member companies, we will contribute to creating an environment where anyone can easily try new things and further develop the startup ecosystem in Shibuya.